my latest book, is now officially out there. It’s time to review it and tell everyone you know—friends and family and colleagues. Post to social media. Buzz, buzz, buzz. And you are the only one who can do this.
The book launch party at The Book Cellar in Chicago was a wonderful time. Family, friends, colleagues, supporters, and lovers of memoir came out to support the new work. It was humbling and surreal in many ways, seeing all those people—some 45 of them—from all walks of my life along with the Cellar’s patrons. My son talking to my college roommate. How weird is that?
So what now?
All authors know the process is a marathon and not a sprint. And yes, I want to sell books. But for me it’s mostly about the story—getting it out there and touching people somehow. This is what really drives me to write. And to help get the word out, Amazon and Goodreads are key.
I love the independent bookstore. The Book Cellar is one of the best. And I applaud the radio shows, podcasts, newspapers, and journals that talk and write about literature, authors, and books. But the reality is many of the previous avenues of “getting the word out” are no longer or have small audiences. There are fewer and fewer places to spread the word. So, Amazon and Goodreads reviews are the new normal.
If you like October Song
—if you like ANY book you read—the best thing you can do for me, for any writer, for literature in general is to put in an honest review at Amazon or Goodreads. It doesn’t have to be long and tedious; it simply has to be real. One paragraph is plenty. Write from the heart. Be true to how you feel. It is the new way to share your feelings on the written word and it is invaluable to authors, writers, and readers everywhere. Next, share it. Tell your friends. Post your thoughts and reviews on Twitter and Facebook and Instagram.
Those first few weeks are CRITICAL. Buzz is big. And your reviews and sharing of those reviews are gigantically important.